Communications leader · Northern Ontario

Heidi Jobson

I shape communications that help people understand what is happening, feel informed and see themselves reflected in the stories being shared.

Portrait of Heidi Jobson
8+Years in First Nations communications
4Progressive communications roles
360°Print, digital, events and engagement
1Purpose: meaningful connection

About

Community-grounded strategy, clear language and creative thinking.

Heidi Jobson

Since 2019, I have led and expanded communications for Teme Augama Anishinabek. My work brings together strategic planning, multi-channel communications, community engagement, team support and a strong visual sensibility.

I am known for bringing creativity, problem-solving and heart to complex projects, including emergency communications and sensitive, high-profile initiatives. As a Teme-Augama Anishnabai Kwe living on Bear Island, I approach the work with cultural awareness, accountability and a commitment to advancing Indigenous voices.

  • Intuitive insight
  • Creative problem-solving
  • Big-picture thinking
  • Strength-spotting
  • Storytelling
  • Lifelong learning

Communications journey

Built through service.

A communications practice shaped by community needs, growing responsibility and leadership through change.

2019

Communications Officer

Led community communications, shared information and strengthened connection among members, staff and leadership.

2020-2023

Emergency Information Coordinator

Managed COVID-19 information spanning health and safety, programs and food security.

2023-2025

Team Builder & Mentor

Expanded the function into a team, mentored students, guided an assistant and helped implement a strategic plan.

2025-2026

Negotiations Communications Coordinator

Led sensitive settlement communications and continued to provide communications expertise and mentorship.

Expertise

Strategy with heart.

Senior-level communications judgment, grounded in hands-on delivery and strong relationships.

01

Strategic Communications

Plans, priorities and messaging that connect organizational purpose to everyday action.

02

Community Engagement

Relationship-centred communication that creates clarity, trust and meaningful participation.

03

Content & Visual Design

Accessible print and digital storytelling across Adobe Creative Suite, WordPress and Office 365.

04

Crisis & Issues

Calm coordination, careful approvals and plain-language information during uncertainty.

05

Leadership & Mentorship

Team-building, talent development and communications guidance that strengthens capacity.

06

Projects & Events

Coordinated delivery across leadership, programs, platforms, public materials and live events.

Selected work

Communications in action.

Strategy, publications and community-facing work—designed to make complex information clear, useful and connected.

*Most work shown was developed while serving as Communications Coordinator for Teme Augama Anishinabek.

Strategy snapshot

Connection through strong communication.

The plan translates research and community input into three priorities:

  1. Share information both waysCreate reliable opportunities for on- and off-reserve members to receive information, ask questions and give feedback.
  2. Strengthen culture and prideUse stories, video, language, teachings and community profiles to deepen understanding of history and culture.
  3. Build respectful relationshipsGive leadership, administration and community members clearer tools, expectations and channels for communication.

The implementation roadmap connects these goals to a communications toolkit, brand templates, policy, social content, leadership updates, community gatherings and measurable evaluation.

Illustrated visual summary of the Communications Strategic Plan
Strategic-plan visual designed by Caroline Brown, Communications Committee member and Emmy Award-winning illustrator and designer. View the artwork ↗

Leadership & mentorship

Building communications capacity from within.

I have supervised and mentored secondary and post-secondary students, supported a communications assistant and helped grow communications from a role into a stronger organizational function.

  • Communications Committee · 2020-present
  • Anishinaabemowin Sagaswe’idiwin / Language Commission · Commissioner, 2023-2026

Education & credentials

Professional Certificate in Public EngagementDavenport Institute for Public Engagement and Civic Leadership · 2025
WordPress Website Design & MaintenanceSheridan College · 2019
Photography DiplomaAlgonquin College · 2003-2005
Fine ArtsGeorgian College · 2001-2002
“I do this work because I want people to feel connected to what is happening here. I want our stories told well.”
Heidi Jobson

Contact

Let’s create connection.

Interactive publication

Publication